THE FOURTH KEY AUDIT™
A commercial diagnostic. Every audit runs the same framework.
USD 3,500 · 2-week delivery · Score, summary, 90-day plan
One commercial audit. All four pillars. Sixteen criteria scored. Delivered with a walkthrough call and a plan you can hand to a board, complete with clear action items.

HOW IT WORKS
Four steps. Two weeks.
Every Fourth Key Audit runs the same proven sequence: detailed intake, audit call, comprehensive deliverable, and walkthrough. Nothing improvised. A commercial MRI for your business, built to reveal the gaps, clarify the priorities and define the next moves.
THE FRAMEWORK
Four pillars. Sixteen criteria.
Every engagement runs across the same four pillars: Direct Demand, OTA Performance, Revenue Optimisation, and Operational Efficiency. Each pillar is measured against four criteria - sixteen data points total.
The output is a score, and a shape. Because every property is different, no two audits produce the same polygon. Your Signature Shape tells us where the strength is, and where the gap sits.
THE DELIVERABLE
A score. A summary. A 90-day plan.
Every Fourth Key Audit™ produces the same three artifacts, tailored to your property:
Your Fourth Key Score™ across all four pillars - with the sixteen criteria detailed
An executive summary written for someone reading it in one sitting
A clear view on what to fix first, what can wait, and where the greatest commercial upside sits
A 90-day plan with owner names on each action item - not a wishlist

COMMON QUESTIONS
What people ask before booking.
READY TO BOOK
Two weeks. Four pillars. A plan.
Discovery call first - 30 minutes to check fit and scope. Payment link follows if we're a good match.